The Best Internet Marketing Training Program Online
Are you wondering what the best internet marketing training program online is? Well I have to say, being an internet marketing consultant, I’ve came across a wide variety of programs out there. I’ve being practicing online marketing since 2004, so I’ve seen the old school gurus, and the new school heroes of today’s current time. And I can honestly say, the program quality is VASTLY different.The old school internet marketing training programs aren’t as software and technologically driven as today’s programs are. Back in the day, you would learn hard hitting strategies that really improved your website sales immediately. I want to share a personal story about a free internet marketing program I came across while I was in college – and it changed my life completely.So I was in college trying my best to make money in between classes, and I was doing the direct linking method of marketing. Back then you had traditional pay per click advertising search engines such as Overture, MSN Adcenter, and Google AdWords. Those were the top 3 – before Yahoo and MSN (currently Bing) merged. So I was in college linking directly to my ugly sales letter page, and getting no results. Well actually, the only results I was getting was bad results.I read every single article you could think of, and I came across a guy named Terry Dean. I read his article, was intrigued, and saw a link for a free book he had. The book was called something like, “10 Quick And Easy Ways To Boost Your Website Sales In A Week” (or something like that). I read it, and it changed my entire marketing completely.1 week after implementing his ideas and applying changes to my website, I got my first 2 sales ever. I fell out of my chair. I couldn’t believe it. I said this “internet thing” is real and I wanted more. Now fast forward to this day of age and the internet marketing training that I see is ridiculous. Everybody has a new secret or a new technique. Everybody’s trying to get rich overnight WITHOUT a website.There are a lot of internet marketing training programs these days that teach people to get started with affiliate marketing and just “share” their link on Facebook, forums, and search engines. This doesn’t work, and the old school marketers look at these promotional tactics and authors as if they are scammers. Why do I use the word “scammer”? Well it’s simple.Everywhere you go, everyone has a “new” way of doing something. Everything has to be faster, better, and more supreme than the proven way of making money. This is why so many people fail, because they think they can just put up a website, put their link into an autoblaster, and get rich overnight. It doesn’t work like that. Even worst is when people join an affiliate network, sign up to promote a particular product, and then just blast their affiliate link all over the place.And yes, there are high priced internet marketing training programs that advise this kind of marketing. It’s frightening isn’t it? It makes new age marketers like myself look bad and frowned upon, because my methods work, and it doesn’t take a genius to implement them and see results. Whenever you come across an internet marketing training program, you have to keep an eye out for a few things.You should look to see if the person has something free to offer you – to sample. This way you can “test drive” their expertise, and take a peek to see what they have to say. Then you should be able to take what you’ve learned from their free sample, and be able to apply it to your business. This is crucial, because just because you pay for an internet marketing program, doesn’t mean you’re going to learn the important stuff.There’s a well-known marketer online (who’s name I won’t disclose) who had an online business program. He had tons of testimonials from people who used his strategies and were making thousands of dollars per month. Some of them were making thousands of dollars per day. Actually… some of them were making over $10,000 per day – and they attributed their success to this guy’s course.So I bought the course for $39 (out of intrigue), and what did I find? I found a glorified sales pitch to purchase his $995 “advanced course” about making money on the internet. The material in the course that I bought only talked about why most people aren’t making money online, and how people promote products that they want to promote – INSTEAD of selling what people are looking for.Who doesn’t know that? What business owner would sell something that nobody desires? This is simple market research. So I bought the $39 course and was highly disappointed, and quite mad because of the testimonials that I saw that were associated with this course. So these are some of the games and gimmicks some of the new age “gurus” like to play in order to boost their bank account, and take advantage of people.So this was certainly not the best internet marketing training program I’ve seen. The old age internet marketer’s actually delivered when it came to value, and that is why they are legendary and are in the “hall of fame” of marketing. Nowadays you can go to YouTube and find over 100 gurus who have an internet marketing “success system” that is unique from everybody else’s. If you take a look at the ads, they all sound the same. And when you buy the products, most of them is just rehashed information.There are a lot internet marketing training programs on the internet, and you can’t trust just anybody. If you’re going to follow someone, make sure they have a real website – and not just an ugly affiliate link. Make sure they have an email newsletter that you can subscribe to and learn from. Make sure they have training articles and free materials that you can learn from. Make sure you can reach them by email and via social media. And make sure they are current and on top of the latest trends in the internet marketing industry.Be careful who you buy from, because you might end up disappointed like I was.
What Are The Qualities of A Timeless Brand?
A brand that instantly pops in the mind of a consumer for a certain product, built through the years and has withstood the test of time is one of the definitions of a timeless brand. It is a name or a company that has been around for a long time but is still considered to be among the top brands loved and supported by its audience. A timeless brand is iconic and its branding has played a role to its long-term success.Among the timeless brands that have managed to successfully emerge on top throughout the years includes Apple, KFC, Nike, and Cadbury to name a few. They all have reached a certain level of success, a meaningful brand that did not give in to the fads. They stayed true to their beliefs and managed to stand the test of time.How Can You Make Your Brand Timeless?
As a business owner, it is possible to create a brand similar to these. Your brand can last, with dedication, hardwork and a few tips that could help you push on as you aim for a lasting impression and following for your brand.Knowing What Trends to Ship
Trends come and go. However, there are unique instances when trends can become norms and play an essential role in the market. Automation, for one, is a type that eventually became a necessity to help brands do more without really having to spend more and exert intensive efforts.Companies should be aware on what trends to invest in and what trends are bound to bounce in a few years time. Most of the time, trends are unlikely to be in the future. To withstand time, continue building a strong foundation for your business, crafting your brand identity and solidifying it, creating a timeless brand that is bound to stay, despite and inspite of the trends that may arrive in the industry.Start and Stand with a Brand Strategy
A brand strategy is your business plan. It is a guide that will help you outline where you want to go and how you can get there. Your unique brand strategy includes your traits, your purpose and your voice. These ideas should be conveyed in your branding and marketing efforts.Included in the strategy is the demographic and the psychographic information on your audience. This will guide you through the process of creating targeted efforts that suit your market. Work alongside experts to be able to develop and execute details of your brand strategy effectively. Taking time to develop your brand instead of haphazardly arriving and executing ideas helps avoid rebranding, which can be time-consuming and a waste of resources.Consistent
Timeless brands are consistent. They stick to what they believe in and stand by their branding. What makes it easy for them to stay consistent is they try to keep things simple. Although it may be tempting to go all out when creating a brand – having numerous design elements and cool ideas rolled into one.However, as history reveals, all the timeless and most celebrated brands of today kept it simple – Apple, Nike, Adidas. They kept their branding simple and easy to remember. In one glance, their logos are very recognizable, creating a solid impression of the brand from its audience.Embraces Changes
Creating something timeless and classic is not tantamount to avoiding change. As people and audiences continue to evolve, brands are required to evolve and adapt in some way too. If you want to remain successful and stay in the industry, your brand needs to evolve too.McDonalds is a perfect example for this. It was initially introduced as a destination for affordable, fast-food burgers and fries. Eventually, they had to grow as the demands of their audience evolved. They have branched out to healthier menu offerings such as fresh salads, grilled chicken and apple slices. As you grow as a brand, you grow your audience while keeping the good old ones still satisfied and happy with your brand.Branding is more complicated than most think. It is not just about choosing the right combination of colors and strategies. It is a process and a journey that can help brands become more cohesive, strong, memorable, and lasting.
An Introduction to Small Business Phone Systems
In today’s competitive corporate world, every business firm, whether small or large, has to make good use of modern communication technologies, in order to present a competitive and customer friendly approach. Effective communication has a key role to play in the success of every business, regardless of the medium used. As a faster medium of communication, small business phone systems have their own specific role to play in the smooth running of an organization.Whenever we talk about small business phone systems, the technology that comes to our minds is the Private Branch Exchange system, commonly referred to as PBX. It can be called the private telephone exchange of any business firm or office, but is often recommended as an economical option for firms, where the number of employees is greater than forty.For small business firms such as those with employee strength less than forty, a much smaller system is economical and viable. One such system is the Key System Unit (KSU) widely used in small offices. These key telephone systems have individual line selection options to connect to every phone attached to the network. For business firms having employee strength fewer than ten, the KSU-less system can be used. The telephones used in this system are equipped with the necessary technologies for business needs, and hence can operate themselves without the need of a central control system. The system is also easier for relocation due to lesser wiring and hardware requirements.While selecting a small business phone system, a system which is flexible enough to include and handle more telephone traffic in the near future, should be installed. The compatibility of the phone system with the existing equipments such as fax machines, modems, credit card terminals, and conference equipments should also be checked. It is best to opt for telephones with built in SIP (Session Initiation Protocol). Telephones with SIP are future ready phones as they support VoIP (Voice over Internet Protocol), the technology which enables cheaper and faster transmission of voice over internet.Advanced phone systems with automated call answering, and call messaging and routing features are also available for small business phone systems. These systems are economical in the long run since they avoid the necessity of employing dedicated phone answering staffs. The small business phone systems are easier to configure and install, and your company can save huge amounts on installation charges. The system will be highly helpful for clients to reach your customer care and vice versa, and can ultimately improve the professional image of your small business firm.